User testing can have an outsized impact on the future success of your company and product. In order to maximize the effectiveness of everyone’s efforts (and by implication, overall product spend), here are some things to think about.
If we are going to be a part of a high performing teams and businesses, we need get past our lack of diversity and trust. Learn how to built trust across a full spectrum of perspectives and strengths.
Helping a user solve problems—real or fictional—exposes them to cycles of tension and release. Lets do our part to make these as beneficial as possible.
Can we be finished with trend-driven design? Let’s do our jobs to add meaning to the world, not just grease the wheels of technology.
Everything will begin to take on a multi-state stucture to infer time, transformation and movement. In order to preserve meaning in our design we must not only tell the story, but draw our audience into it.